회사명 : 리치몬트코리아
직무: IWC Media & Events Intern 채용
Brand / Division: IWC / Marketing Team
Reporting to Marketing Director
Summary of Position
Support all media & events activities for IWC in Korea with aim to maximize brand exposure/visibility, and offer ultimate brand experience to establish brand’s leadership as the indisputable reference in luxury.
• Plan and execute media activities including TV, print, OOH, digital, etc.
• Optimize media mix in order to maximize exposure and pursue qualitative execution and reach the targeted audience.
• Analyze and report monthly media results and set action plan.
• Maintain permanent and close contact with all relevant media (lifestyle, business, trade) to maximize exposure and seize opportunities.
• Work closely with media agency / targeted media on media planning and execution.
• Work with qualified outside party for localized creative advertising work.
• Search needs and trends that can attract existing and potential customers.
• Plan and execute events in order to deliver the ultimate experience and ensure brand image is enhanced and ROI delivered.
• Analyze and report event results and set action plan.
• Manage media & events budget and optimize allocation to maximize brand exposure to the core target.
• Analyze and report media/event trends and competitors’ activities in order to benchmark best practices.
• Work closely with PR team in order to create synergy in brand visibility.
• Work together with Sales department and ensure proper support to each POS for visibility.
- Bachelors’ degree at university
• Excellent communication and interpersonal skills are required
• Fluent English and Korean language skills are must
- Experience in luxury brand would be plus
* 계약형태 : 5개월 계약직 (2022년 2월~2022년 6월) / 파견계약직
* 근무지역 : 서울 명동 IWC Office
2월 13일 23시 마감